A Whole New Mind: Why Right-Brainers Will Rule the Future (Paperback)

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Staff Reviews

If you like Malcolm Gladwell, you’ll love Daniel Pink. Like Gladwell, Pink uses stories, websites, book recommendations, exercises, and his own philosophy to encourage us to use our right brains to understand our world. The eras of "left brain" dominance, and the Information Age that it engendered, are giving way to a New World in which "right brain" qualities—inventiveness, empathy, meaning—predominate. That’s the argument at the center of this provocative and original book, which uses the two sides of our brains as a metaphor for comprehending and functioning well in our daily work and play lives. - Gayle

— From Social Sciences (page 1)

Fall '08/Winter '09 Reading Group List

“A Whole New Mind is an amazing scientific and self-help book that argues that, in order to succeed in modern life, one must become more creative -- or, use not only the logical left brain but also the right brain, a center for emotional thinking and synthesis. Pink very convincingly argues this point and gives many suggestions for ways to increase creativity.”
— Eric Berg, Book Ends, Winchester, MA


New York Times Bestseller

An exciting--and encouraging--exploration of creativity from the author of When: The Scientific Secrets of Perfect Timing

The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't.

Drawing on research from around the world, Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others) outlines the six fundamentally human abilities that are absolute essentials for professional success and personal fulfillment--and reveals how to master them. A Whole New Mind takes readers to a daring new place, and a provocative and necessary new way of thinking about a future that's already here.

About the Author

Daniel H. Pink is the author of five books, including To Sell Is Human and the long-running New York Times bestsellers A Whole New Mind and Drive. His books have been translated into thirty-three languages and have sold more than a million copies in the United States alone. Pink lives with his family in Washington, D.C.

Praise For…

Will give you a new way to look at your work, your talent, your future. (Worthwhile magazine)

Very important, convincingly argued, and mind-altering. (Po Bronson, author of What Should I Do With My Life?)

Wow! This is not a self-help book. It's way more important than that. (Seth Godin, author of Purple Cow)

Product Details
ISBN: 9781594481710
ISBN-10: 1594481717
Publisher: Riverhead Books
Publication Date: March 7th, 2006
Pages: 304
Language: English