Join one of Canada's Top 100 Most Powerful Women Hall of Fame members, Betty-Ann Heggie for a discussion of her newly released book.
Betty-Ann shares how in certain venues or situations or with some audiences, it is best to respond with a more assertive, results-oriented Masculine Energy, while in others a collaborative, relationship-focused Feminine Energy works most effectively. Designed to help business leaders capture the advantages of both gender attributes for maximum impact, Gender Physics
is a theory developed by Heggie and based on thirty years of personal observations and experience during her rise to the top of the Canadian business world. In her book Gender Physics
, Heggie demonstrates how Masculine and Feminine Energies are present in every one of us and how those who practice Gender Physics can learn to let go of established stereotypes, play to their strengths, and become a more rounded, magnetic individual. For today's corporate leaders, the ability to be a self-aware and socially conscious individual with noticeable presence, confidence, and compassion is central to business ventures and good for both profits and the world. Gender Physics
gives individuals in the workforce a new playbook for balancing their strengths and confidently accessing their Complementary Energy.
ABOUT THE AUTHOR
BETTY-ANN HEGGIE, a thought leader in gender dynamics has had articles featured in Harvard Business Review
, Inc. Magazine
, Apple News
, Huffington Post
and The Good Men Project
. An award-winning speaker, author and mentor, she is also a corporate director, philanthropist and a former Senior Vice-President with the global company PotashCorp (now Nutrien), the world's largest fertilizer supplier. Heggie has been inducted into the Hall of Fame of Canada's Top 100 Most Powerful Women, the Saskatchewan Business Hall of Fame, was given the Trailblazer Award from Women in Mining Canada and named one of the 100 Global Inspirational Women in Mining. Other awards include: the Queen's Golden Jubilee Medal, the YWCA Lifetime Achievement Award and the University of Saskatchewan Alumni Mentorship Award. Betty-Ann currently serves on the board of TIFF (Toronto International Film Festival) and she spearheaded the Betty-Ann Heggie Womentorship program at the University of Saskatchewan Edwards School of Business in Canada which has had more than 1800 women participate in its programs. She has recently started conducting workshops for the women of Perryville Penitentiary.