Marketing Your Book for Publishing Success
1-4pm Saturday, January 15
Whether you're seeking fans, followers or friends—learn how to leverage the essentials of Facebook, Twitter and YouTube for book success! Author Penny Sansevieri (Red Hot Internet Publicity), shows participants how to monetize high-traffic social media sites by creating an online presence, branding yourself, using messaging effectively, and identifying your social media goals. Joining her is Internet Marketing Strategist Jeniffer Thompson, who teaches participants how to turn a website into a powerful marketing tool by designing a site that is engaging, writing effective sales copy, issuing a compelling call-to-action, and creating an online community. Participants receive a free copy of Jeniffer Thompson’s ebook, Website Wow: Turn Your Website Into Your Most Powerful Marketing Tool.
Cost: $35. Register and pre-pay at 480.730.0205.
Discover the six need-to-know rules of publicity for the Internet age: the best way to design, write, and promote a website to sell your book; twelve blockbuster techniques to use blogs for book publicity; proven "live promotion" techniques you can use to reach a worldwide audience, and much more! The Internet has changed the landscape of book publishing forever, which is why leading New York book publishers hire Penny Sansevieri to mentor their own publicity staff. It's also why these major publishers routinely recommend Penny to their authors as a top Internet publicist. Penny made one of her own books an Amazon bestseller for three months running. She's the inventor of the Virtual Book Tour&tradeu; and is a leading expert on using the Internet to promote books of all kinds. No ivory-tower theorist, she is a hands-on visionary with her feet on the ground and her eyes on the prize.